Chengdu University

The Bachelor’s in Business English at Chengdu University (CDU) is a comprehensive four-year program specifically designed for international students who seek to master the art of communication in the global business environment. This unique program is taught in Chinese, providing students with an immersive experience that enhances their language skills while introducing them to the intricacies of Chinese business culture. It is well-suited for those who have an interest in languages, international business, and cross-cultural communication. Throughout the program, students will explore key learning areas such as business English writing, marketing strategies, economic principles, and international trade practices. Emphasis is placed on developing essential skills such as negotiation, public speaking, team collaboration, and critical thinking, which are vital in today's competitive job market. The curriculum incorporates a variety of teaching methods, including lectures, group projects, and internships, allowing students to apply their knowledge in practical settings. After graduation, students can look forward to a wide range of career opportunities in various fields, including multinational corporations, consulting firms, and educational institutions. Potential job roles may include business analyst, international sales representative, English instructor, and cross-cultural consultant. By earning a Bachelor’s in Business English from CDU, graduates will be well-equipped to navigate the complexities of international business and effectively contribute to diverse teams and organizations across the globe.